Privacy policy

We look forward to your interest in our company. Data protection is a particularly high priority for the management of x-dream-distribution GmbH. The use of the Internet pages of the x-dream-distribution GmbH is possible without specification of any personal data. However, if a data subject wishes to use special services provided by our company via our website, processing of personal data may become necessary. If the processing of personal data is necessary and there is no legal basis for such processing, we will generally obtain the consent of the data subject.

The processing of personal data, such as the name, address, e-mail address, or telephone number of a data subject shall always be in line with the country-specific data protection regulations applicable to the x-dream-distribution GmbH. With this data protection declaration, our company wishes to inform the public about the nature, scope and purpose of the personal data we collect, use and process. In addition, data subjects are informed of their rights through this data protection declaration.

As the controller, x-dream-distribution GmbH has implemented numerous technical and organizational measures to ensure the most complete protection of personal data processed through this website. Nevertheless, Internet-based data transmissions can always be subject to security breaches, so absolute protection cannot be guaranteed. All data subjects are therefore free to transmit their personal data to us by other means, e.g. by telephone.

1. Definitions

The data protection declaration of the x-dream-distribution GmbH is based on the terms used in the European directive and ordinance when the data protection regulation (DS-GVO) was published. Our data protection declaration should be easy to read and understand for the public as well as for our customers and business partners. To this end, we would like to explain the terminology we use beforehand.

In this data protection declaration, we use the following terms in particular:

• a) Personal data

  Personal data is any information relating to an identified or identifiable natural person (hereinafter referred to as "data subject"). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

• b) Data subject

  A data subject is any identified or identifiable natural person whose personal data is processed by the data controller.

• c) Processing

  Processing means any operation or set of operations which is performed upon personal data, whether or not by automatic means, such as collection, recording, organization, classification, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.

• d) Restriction of processing

  Restriction of processing is the marking of stored personal data with the aim of limiting their future processing.

• e) Profiling

  Profiling is any type of automated processing of personal data which consists in using this personal data to evaluate certain personal aspects relating to a natural person, in particular to analyze or predict aspects relating to the professional performance, economic situation, health, personal preferences, interests, reliability, behavior, location or change of location of this natural person.

• f) Pseudonymization

  Pseudonymization is the processing of personal data in such a way that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that this additional information is kept separately and subject to technical and organizational measures to ensure that the personal data is not attributed to an identified or identifiable natural person.

• g) Data controller

  The controller is the natural or legal person, public authority, department or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data. Where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its designation may be provided for by Union or Member State law.

• h) Processor

  The processor is a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.

• i) Recipient

  The recipient is a natural or legal person, public authority, agency or other body to whom personal data is disclosed, whether or not it is a third party. However, public authorities which may receive personal data in the context of a specific investigative task under Union or Member State law are not considered to be recipients.

• j) Third parties

  A third party is defined as a natural or legal person, public authority, department or other body other than the data subject, the controller, the processor and persons authorized to process personal data under the direct responsibility of the controller or processor.

• k) Consent

  Consent means any expression of will freely given by the data subject in the case in question, in an informed and unambiguous manner, in the form of a declaration or other unequivocal positive act by which the data subject accepts that personal data concerning him or her may be processed.

2. Name and address of the data controller

The controller within the meaning of the General Data Protection Regulation, other data protection laws applicable in the member states of the European Union and other data protection provisions is :

x-dream-distribution GmbH

Höhenkirchener Staße 134

85662 Hohenbrunn

Germany

Germany Phone: +49-8102-99578 +49-8102-99578-1

E-mail: info@x-dream-distribution.com

Website: www.x-dream-distribution.com

3. Collection of general data and information

The website of the x-dream-distribution GmbH collects a series of general data and information whenever a data subject or automated system accesses the website. This general data and information is stored in server log files. The following data may be collected: (1) the type and version of browser used, (2) the operating system used by the accessing system, (3) the website from which an accessing system accesses our website (called referrer), (4) the sub-websites accessed by an accessing system on our website, (5) the date and time of access to the website, (6) an Internet Protocol address (IP address), (7) the Internet Service Provider of the accessing system and (8) other similar data and information which serve to prevent danger in the event of attacks on our information technology systems.

When using these general data and information, x-dream-distribution GmbH does not draw any conclusions about the data subject. Rather, this information is necessary (1) to correctly provide the content of our website, (2) to optimize the content of our website and associated advertising, (3) to ensure the long-term functionality of our information technology systems and website technology, and (4) to provide law enforcement authorities with the information necessary for prosecution in the event of a cyber attack. Accordingly, x-dream-distribution GmbH analyzes the data and information collected anonymously, on the one hand, and on the other, with the aim of increasing the data protection and data security of our company so that we can ultimately ensure an optimal level of protection for the personal data we process. Anonymous data from server log files is stored separately from personal data provided by a data subject.

4. Registration on our website

The data subject may register on the controller's website by providing personal data. The personal data transmitted to the controller as part of this process depends on the input mask used for registration. The personal data entered by the data subject is collected and stored exclusively for internal use by the data controller and for its own purposes. The data controller may arrange for the data to be passed on to one or more subcontractors, for example a parcel delivery service provider, who will also use the personal data exclusively for internal use attributable to the data controller.

During registration on the controller's website, the IP address assigned by the data subject's Internet Service Provider (ISP) and the date and time of registration are also stored. This data is stored for the purpose of preventing misuse of our services and, where necessary, for the elucidation of any offences committed. In this respect, storage of this data is necessary for the protection of the data controller. As a matter of principle, this data is not passed on to third parties, unless there is a legal obligation to do so or the transmission serves the purpose of criminal prosecution.

Registration of the data subject, who voluntarily provides personal data, enables the data controller to offer the data subject content or services which, due to their nature, can only be offered to registered users. Registered users are free to modify the personal data provided at the time of registration at any time, or to delete it completely from the controller's database.

The data controller shall provide any data subject, at any time and on request, with information on the personal data stored about him or her. In addition, the data controller rectifies or erases personal data at the request or indication of the data subject, insofar as this is not contrary to the legal retention obligations. A data protection officer named in this privacy statement and all staff of the data controller are available to the data subject as contact persons in this context.

5. Subscription to our newsletter

On the website of the x-dream-distribution GmbH, users are given the opportunity to subscribe to our company newsletter. The personal data transmitted to the data controller when the user subscribes to our newsletter will be specified in the input mask used for this purpose.

x-dream-distribution GmbH regularly informs its customers and business partners about company offers by means of a newsletter. Our company's newsletter can only be received by the data subject if (1) the data subject has a valid e-mail address and (2) the data subject registers for the newsletter to be sent. For legal reasons, a confirmation e-mail will be sent to the e-mail address indicated by a data subject for the first time for the dispatch of the newsletter in accordance with the double opt-in procedure. This confirmation e-mail is used to check whether the owner of the e-mail address, as the person concerned, has authorized receipt of the newsletter.

When registering for the newsletter, we also record the IP address of the computer system used by the data subject at the time of registration, as assigned by the Internet Service Provider (ISP), as well as the date and time of registration. The collection of this data is necessary in order to be able to trace the (possible) misuse of a data subject's e-mail address at a later date, and therefore serves the legal protection of the data controller.

The personal data collected when subscribing to our newsletter is used exclusively for sending our newsletter. In addition, newsletter subscribers may be informed by e-mail if this is necessary for the operation of the newsletter service or a subscription thereto, as may be the case in the event of changes to the newsletter offer or changes to technical conditions. No personal data collected as part of the newsletter service is passed on to third parties. Subscription to our newsletter may be terminated at any time by the person concerned. The consent given by the data subject to the storage of personal data for the purpose of sending the newsletter may be revoked at any time. A corresponding link is provided in every newsletter. In addition, it is also possible to unsubscribe from the newsletter at any time directly on the controller's website, or to inform the controller in another way.

6 Newsletter follow-up

The x-dream-distribution GmbH newsletters contain tracking pixels. A tracking pixel is a miniature graphic that is embedded in these e-mails sent in HTML format to enable log files to be saved and analyzed. This enables statistical evaluation of the success or failure of online marketing campaigns. On the basis of the embedded tracking pixel, x-dream-distribution GmbH can see if and when an e-mail was opened by a data subject, and which links in the e-mail were called up by the data subject.

This personal data collected via the tracking pixels contained in the newsletters is stored and evaluated by the controller in order to optimize the sending of newsletters and to better tailor the content of future newsletters to the interests of the data subject. This personal data will not be disclosed to third parties. Data subjects have the right to revoke their separate declaration of consent at any time by means of the double consent procedure. After revocation, the personal data will be deleted by the controller. The company x-dream-distribution GmbH automatically regards withdrawal from receipt of the newsletter as a revocation.

7. Contact via the website

On the basis of the statutory provisions, the website of the x-dream-distribution GmbH contains data that enables rapid electronic contact with our company, as well as direct communication with us, which also includes a general address of the so-called electronic mail (e-mail address). If a data subject contacts the data controller by e-mail or using a contact form, the personal data transmitted by the data subject will automatically be stored. Personal data voluntarily transmitted by a data subject to the data controller will be stored for the purpose of processing or contacting the data subject. Such personal data will not be disclosed to third parties.

8. Routine erasure and blocking of personal data

The data controller processes and stores the personal data of the data subject only for the period necessary to achieve the purpose of storage or to the extent provided for by the European Directive and Regulation or by another legislator in the laws or regulations to which the data controller is subject.

If the purpose of the storage ceases to apply or if a storage period prescribed by the European Maker Directive and Regulation or another relevant legislator expires, the personal data will be systematically blocked or deleted in accordance with the legal provisions.

9. Rights of the data subject

• a) Right of confirmation

  Every data subject has the right, under the European Directive and Regulation, to obtain confirmation from the data controller that personal data concerning him or her is being processed. If a data subject wishes to exercise this right of confirmation, he or she may, at any time, contact our Data Protection Officer or another employee of the controller.

• b) Right of access

  Any person concerned by the processing of personal data has the right, under the European Directive and Regulation, to obtain at any time from the data controller, free of charge, information on the personal data stored about him or her, as well as a copy of this information. In addition, the legislator has granted the data subject access to the following information:

  • the purposes of processing
  • the categories of personal data processed
  • the recipients or categories of recipients to whom the personal data has been or will be disclosed, in particular in the case of recipients located in third countries or international organizations
  • if possible, the period for which the personal data is to be kept or, if this is not possible, the criteria for determining this period
  • the existence of a right to obtain the rectification or erasure of personal data concerning him/her, or to obtain the restriction of processing by the controller, or a right to object to such processing
  • the existence of a right of recourse to a supervisory authority
  • if the personal data is not collected from the data subject: any available information on the origin of the data
  • the existence of automated decision-making, including profiling, in accordance with Article 22(1) and (4) of the GDPR and, at least in these cases, significant information on the logic involved and the scope and expected effects of such processing for the data subject.

  In addition, the data subject has the right to obtain information on whether personal data has been transferred to a third country or to an international organization. If this is the case, the data subject also has the right to obtain information on the appropriate safeguards in connection with the transfer.

  If a data subject wishes to exercise this right of access, he or she may, at any time, contact our Data Protection Officer or another employee of the data controller.

• c) Right of rectification

  Any person concerned by the processing of personal data has the right, granted by the European Directive and Regulation, to request the immediate rectification of inaccurate personal data concerning him or her. Furthermore, the data subject has the right to request that incomplete personal data be completed - also by means of an additional declaration - taking into account the purposes of the processing.

  If a data subject wishes to exercise this right of rectification, he or she may, at any time, contact our Data Protection Officer or another employee of the data controller.

• d) Right to erasure (right to be forgotten)

  Any person concerned by the processing of personal data has the right, in accordance with the European Directive and Regulation, to request the data controller to erase personal data concerning him or her without delay, provided that one of the following reasons applies and insofar as the processing is not necessary:

  • The personal data has been collected or otherwise processed for purposes for which it is no longer necessary.
  • The data subject revokes the consent on which the processing was based in accordance with Article 6(1)(a) of the GDPR. 6(1)(a) DS-GVO or Art. 9(2)(a) DS-GVO and there is no other legal basis for the processing.
  • The data subject objects to the processing pursuant to Art. 21(1) DS-GVO and there are no compelling legitimate grounds for the processing, or the data subject objects to the processing pursuant to Art. 21(2) DS-GVO.
  • The personal data have been processed unlawfully.
  • The erasure of personal data is necessary to comply with a legal obligation under Union or Member State law to which the data controller is subject.
  • Personal data have been collected in connection with information society services offered in accordance with Article 8 (1) DS-GVO.

  If one of the aforementioned reasons applies, and a data subject wishes to obtain the erasure of personal data stored by the x-dream-distribution GmbH, he or she may, at any time, contact our Data Protection Officer or another employee of the controller. The data protection officer of x-dream-distribution GmbH or another employee will ensure that the erasure request is carried out immediately.

  If personal data has been made public by x-dream-distribution GmbH, and our company is responsible for this in accordance with Art. 17 Para. 1 DS-GVO, x-dream-distribution GmbH will implement reasonable measures, including technical measures, to compensate other data controllers for the processing of published personal data, taking into account the available technology and the cost of implementation, in order to inform the data subject that he or she has requested these other data controllers to erase all links to the personal data or copies or replications of the personal data, unless the processing is necessary. The data protection officer of x-dream-distribution GmbH or another employee will make the necessary arrangements in individual cases.

• e) Right to restrict processing

  Any person affected by the processing of personal data has the right, granted by the European Directive and Regulation, to request the controller to restrict the processing if one of the following conditions is met:

  • The accuracy of the personal data is contested by the data subject for a period allowing the controller to verify the accuracy of the personal data.
  • The processing is unlawful, the data subject objects to the erasure of the personal data and requests instead that the use of the personal data be restricted.
  • The controller no longer needs the personal data for the purposes of processing, but the data subject needs it to assert, exercise or defend legal claims.
  • The data subject has objected to the processing under Article 21(1) of the GDPR and it is not yet clear whether the data controller's legitimate grounds outweigh those of the data subject.

  If one of the aforementioned conditions is met, and a data subject wishes to request the restriction of the personal data stored by the x-dream-distribution GmbH, he or she may, at any time, contact our Data Protection Officer or another employee of the controller. The data protection officer of x-dream-distribution GmbH or another employee will arrange the restriction of the processing.

• f) Right to data portability

  Any person affected by the processing of personal data has the right, in accordance with the European Directive and Regulation, to receive personal data concerning him or her, which has been provided by the data subject to a data controller, in a structured, commonly used and machine-readable format. He or she also has the right to transmit such data to another controller without hindrance from the controller to whom the personal data has been supplied, provided that the processing is based on consent in accordance with Article 6(1)(a) of the GDPR or Article 9(2), (a) of the GDPR or on a contract in accordance with Article 6(1)(b) of the GDPR and that the processing is carried out by automated means, unless the processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.

  In addition, when exercising his or her right to data portability in accordance with Article 20(1) of the GDPR, the data subject has the right to have personal data transferred directly from one controller to another controller, where technically possible and provided that this does not adversely affect the rights and freedoms of other persons.

  To assert his or her right to data portability, the data subject may at any time contact the data protection officer designated by x-dream-distribution GmbH or another employee.

• g) Right to object

  Any person affected by the processing of personal data has the right, in accordance with the European Directive and Regulation, to object at any time, on grounds relating to his or her particular situation, to the processing of personal data concerning him or her carried out on the basis of Article 6(1)(e) or (f) DS-GVO. This also applies to profiling based on these provisions.

  The x-dream-distribution GmbH will no longer process the personal data in the event of the objection, unless we can demonstrate compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject, or for the assertion, exercise or defense of legal claims.

  If the x-dream-distribution GmbH processes personal data for direct marketing purposes, the data subject shall have the right to object at any time to processing of personal data for such marketing. This also applies to profiling, insofar as it is related to such direct marketing. If the data subject objects to x-dream-distribution GmbH to the processing for direct marketing purposes, x-dream-distribution GmbH will no longer process the personal data for these purposes.

  Furthermore, the data subject has the right, on grounds relating to his or her particular situation, to object to the processing of personal data concerning him or her by x-dream-distribution GmbH for scientific or historical research purposes, or for statistical purposes in accordance with Article 89(1) DS-GVO, unless such processing is necessary for the performance of a task carried out for reasons of public interest.

  In order to exercise the right to object, the data subject may directly contact the Data Protection Officer of the x-dream-distribution GmbH or another employee. The data subject is also free to exercise his/her right to object when using information society services, notwithstanding Directive 2002/58/EC, by means of automated procedures using technical specifications.

• h) Automated decisions in individual cases, including profiling

  Any person concerned by the processing of personal data has the right, conferred by the European Directive and the Regulation, not to be subject to a decision based exclusively on automated processing, including profiling, which produces legal effects in relation to him or her or which significantly affects him or her in a similar way, unless the decision (1) is necessary for the conclusion, or performance of a contract between the data subject and the controller, or (2) is authorized by the law of the Union or of the Member State to which the controller is subject and that law contains appropriate safeguards for the data subject's rights and freedoms and legitimate interests, or (3) is made with the data subject's explicit consent.

  If the decision (1) is necessary for entering into, or the performance of, a contract between the data subject and the controller, or (2) it is made with the data subject's explicit consent, x-dream-distribution GmbH shall implement suitable measures to safeguard the data subject's rights and freedoms and legitimate interests, which shall at least include the right to obtain the data subject's intervention on the part of the controller, to express his or her point of view and contest the decision.

  If the data subject wishes to exercise the rights relating to automated decisions, he or she may, at any time, contact our Data Protection Officer or another employee of the data controller.

• i) Right to withdraw consent under the Data Protection Act

  Any person concerned by the processing of personal data has the right, granted by the European Directive and Regulation, to withdraw consent to the processing of personal data at any time.

  If the data subject wishes to exercise the right to withdraw consent, he or she may, at any time, contact our Data Protection Officer or another employee of the data controller.

10. Data protection during applications and the application process

The data controller collects and processes the personal data of applicants for the purpose of managing the application procedure. Data may also be processed electronically. This is particularly the case if an applicant submits the relevant application documents to the data controller by electronic means, for example by e-mail or via a web form located on the website. If the data controller concludes an employment contract with an applicant, the data transmitted will be stored for the purpose of processing the employment relationship in accordance with the statutory provisions. If the data controller does not conclude an employment contract with the applicant, the application documents will be automatically deleted two months after notification of the refusal decision, provided that no other legitimate interest of the data controller opposes such deletion. Another legitimate interest in this sense is, for example, the obligation to provide evidence in proceedings under the General Equal Treatment Act (AGG).

11. Data protection provisions for the use and application of Facebook

The controller has integrated components of the Facebook company into this website. Facebook is a social network.

A social network is a social meeting place operated on the Internet, an online community that generally allows users to communicate with each other and interact in a virtual space. A social network can serve as a platform for sharing opinions and experiences, or enable the Internet community to provide personal or company information. Facebook enables users of the social network to create private profiles, upload photos and network through friend requests, among other things.

Facebook's operating company is Facebook, Inc, 1 Hacker Way, Menlo Park, CA 94025, USA. If the data subject lives outside the United States or Canada, the data controller is Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

Whenever one of the individual pages of this website operated by the controller is called up on which a Facebook component (Facebook plug-in) has been integrated, the Internet browser on the data subject's information technology system is automatically prompted by the respective Facebook component to download a representation of the corresponding Facebook component from Facebook. A complete overview of all Facebook plug-ins is available at https://developers.facebook.com/docs/plugins/?locale=de_DE. As part of this technical procedure, Facebook is informed of the specific subpage of our website visited by the data subject.

If the data subject is logged in to Facebook at the same time, Facebook recognizes which specific subpage of our website the data subject visits each time the data subject calls up our website and for the duration of his/her stay on our website. This information is collected by the Facebook component and assigned by Facebook to the data subject's Facebook account. If the data subject activates one of the Facebook buttons integrated into our website, for example the "Like" button, or if the data subject makes a comment, Facebook assigns this information to the data subject's personal Facebook user account and stores this personal data.

Facebook always receives, via the Facebook component, the information that the data subject has visited our website if the data subject is simultaneously logged in to Facebook at the time of calling up our website; this takes place irrespective of whether or not the data subject clicks on the Facebook component. If the data subject does not want this information to be transmitted to Facebook, he or she can prevent transmission by logging out of his or her Facebook account before accessing our website.

The data policy published by Facebook, which can be viewed at https://de-de.facebook.com/about/privacy/, provides information on the collection, processing and use of personal data by Facebook. It also explains how Facebook can protect your privacy. In addition, there are a number of applications that can be used to suppress the transmission of data to Facebook. These applications can be used by the data subject to suppress the transmission of data to Facebook.

12. Privacy policy regarding the use and application of Google Analytics (with anonymization function)

The controller has integrated the Google Analytics component (with anonymization function) on this website. Google Analytics is a web analysis service. Web analytics is the collection, compilation and evaluation of data about the behavior of visitors to websites. Among other things, a web analytics service collects data on the website from which a data subject arrived at a website (so-called referrers), which subpages of the website were viewed, or how often and for how long a subpage was viewed. Web analytics are mainly used for website optimization and cost-benefit analysis of Internet advertising.

The company operating the Google Analytics component is Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

The controller uses the add-on "_gat._anonymizeIp" for web analysis via Google Analytics. With this add-on, the IP address of the data subject's Internet connection is shortened and anonymized by Google if our Internet pages are accessed from a member state of the European Union or another state party to the Agreement on the European Economic Area.

The purpose of the Google Analytics component is to analyze the flow of visitors to our website. Google uses the data and information obtained, among other things, to evaluate the use of our website, to compile online reports on the activities of our website and to provide other services related to the use of our website.

Google Analytics installs a cookie on the data subject's computer system. The nature of cookies has already been explained above. By installing the cookie, Google is able to analyze the use of our website. Each time one of the individual pages of this website, which is operated by the controller and on which a Google Analytics component has been integrated, is called up, the Internet browser of the data subject's information technology system is automatically prompted by the respective Google Analytics component to transmit data to Google for the purpose of online analysis. As part of this technical process, Google acquires personal data, such as the IP address of the data subject, which Google uses, among other things, to determine the origin of visitors and clicks and thus enable commissions to be calculated.

The cookie records personal information such as the time of access, the place of origin of access and the frequency of visits to our website. Each time the data subject visits our website, this personal data, including the IP address of the Internet connection used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may pass on the personal data collected as part of the technical procedure to third parties.

The person concerned may at any time prevent the installation of cookies by our website, as described above, by means of an appropriate setting in the Internet browser used and thus permanently oppose the installation of cookies. Such a setting of the Internet browser used would also prevent Google from installing a cookie on the data subject's computer system. In addition, a cookie already installed by Google Analytics can be deleted at any time via the Internet browser or other software.

In addition, the data subject has the opportunity to object to the collection of data generated by Google Analytics and related to the use of this website, as well as to the processing of such data by Google, and to prevent such processing. To do this, the person concerned must download and install a browser add-on under the link https://tools.google.com/dlpage/gaoptout. This browser add-on uses JavaScript to inform Google Analytics that no data or information relating to the use of the website will be transmitted to Google Analytics. The installation of the browser add-on is regarded by Google as an objection. If the data subject's computer system is subsequently deleted, formatted or reinstalled, the data subject must reinstall the browser add-on in order to deactivate Google Analytics. If the browser add-on is uninstalled or deactivated by the data subject or another person under his/her control, it is possible to reinstall or reactivate the browser add-on.

Further information and Google's privacy policy can be found at https://www.google.de/intl/de/policies/privacy/ and http://www.google.com/analytics/terms/de.html. Google Analytics is explained in more detail at https://www.google.com/intl/de_de/analytics/.

13. Privacy policy regarding the use and application of Google AdWords

The controller has integrated Google AdWords on this website. Google AdWords is an Internet advertising service that allows advertisers to place ads in Google's search engine results as well as in Google's ad network. Google AdWords enables an advertiser to specify certain keywords in advance, by means of which an ad is displayed in Google's search engine results exclusively when the user obtains a search result relevant to the keyword using the search engine. In Google's advertising network, ads are displayed on websites relevant to the subject, by means of an automatic algorithm and in accordance with predefined keywords.

The company operating the Google AdWords services is Google Inc. 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

The purpose of Google AdWords is to advertise our website by displaying relevant advertising on third-party websites and in Google search engine results, and to display third-party advertising on our website.

If a data subject accesses our website via a Google ad, a conversion cookie is stored by Google on the data subject's computer system. The nature of cookies has already been explained above. A conversion cookie loses its validity after thirty days and is not used to identify the person concerned. The conversion cookie makes it possible to determine whether certain subpages, such as the shopping cart of an online shopping system, have been called up on our website, provided the cookie has not yet expired. Thanks to the conversion cookie, we and Google can find out whether a data subject who has arrived at our website via an AdWords ad has made a sale, i.e. whether he or she has completed or cancelled a purchase of goods.

The data and information collected via the conversion cookie are used by Google to compile statistics on visits to our website. We use these visit statistics to determine the total number of users who were directed to us by AdWords ads, i.e. to determine the success or failure of the relevant AdWords ad and to optimize our AdWords ads in the future. Neither our company nor other Google AdWords advertisers receive any personally identifiable information from Google.

The conversion cookie records personal information, such as the web pages visited by the data subject. Each time a data subject visits our website, personal data, including the IP address of the Internet connection used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may pass on the personal data collected as part of the technical procedure to third parties.

The person concerned may at any time prevent the installation of cookies by our website, as described above, by means of an appropriate setting in the Internet browser used and thus permanently oppose the installation of cookies. Such a setting of the Internet browser used would also prevent Google from installing a conversion cookie on the data subject's computer system. In addition, a cookie already installed by Google AdWords can be deleted at any time via the Internet browser or other software.

In addition, the data subject has the option of objecting to interest-based advertising by Google. To do this, the person concerned must call up the link www.google.de/settings/ads from any Internet browser they use and make the desired settings there.

Further information and Google's privacy policy can be found at https://www.google.de/intl/de/policies/privacy/.

14. Data protection provisions for the use and application of LinkedIn

The controller has integrated components of the LinkedIn company into this website. LinkedIn is an Internet-based social network that enables users to connect with existing business contacts and make new business contacts. More than 400 million registered users in over 200 countries use LinkedIn. LinkedIn is therefore currently the largest platform for professional contacts and one of the most visited websites in the world.

LinkedIn's operating company is LinkedIn Corporation, 2029 Stierlin Court Mountain View, CA 94043, USA. For data protection issues outside the USA, LinkedIn Ireland, Privacy Policy Issues, Wilton Plaza, Wilton Place, Dublin 2, Ireland, is responsible.

With each individual call-up of our website equipped with a LinkedIn component (LinkedIn plug-in), this component causes the browser used by the data subject to download a corresponding representation of the LinkedIn component. Further information on LinkedIn plug-ins can be found at https://developer.linkedin.com/plugins. As part of this technical procedure, LinkedIn is made aware of the specific sub-page of our website visited by the data subject.

If the data subject is connected to LinkedIn at the same time, LinkedIn recognizes which specific subpage of our website the data subject visits each time the data subject calls up our website and for the entire duration of the respective visit to our website. This information is collected by the LinkedIn component and assigned by LinkedIn to the data subject's respective LinkedIn account. If the data subject activates an integrated LinkedIn button on our website, LinkedIn assigns this information to the data subject's personal LinkedIn user account and stores this personal data.

LinkedIn always receives information via the LinkedIn component that the data subject has visited our website if the data subject is simultaneously connected to LinkedIn at the time of calling up our website; this takes place irrespective of whether the data subject clicks on the LinkedIn component. If the data subject does not want this information to be transmitted to LinkedIn, he or she can prevent transmission by logging out of his or her LinkedIn account before accessing our website.

LinkedIn offers the possibility of unsubscribing from emails, SMS messages and targeted advertising, as well as managing advertising settings at https://www.linkedin.com/psettings/guest-controls. LinkedIn also uses partners such as Quantcast, Google Analytics, BlueKai, DoubleClick, Nielsen, Comscore, Eloqua and Lotame, which may set cookies. These cookies can be rejected at https://www.linkedin.com/legal/cookie-policy. LinkedIn's applicable privacy policy is available at https://www.linkedin.com/legal/privacy-policy. LinkedIn's cookie policy is available at https://www.linkedin.com/legal/cookie-policy.

15. Privacy policy on the use and application of Twitter

The data controller has integrated elements of Twitter into this website. Twitter is a publicly accessible multilingual microblogging service on which users can publish and distribute so-called tweets, i.e. short messages limited to 140 characters. These short messages are accessible to everyone, including people who are not registered on Twitter. However, tweets are also displayed to "followers" of the user concerned. Followers are other Twitter users who follow a user's tweets. In addition, Twitter makes it possible to address a wide audience via hashtags, links or retweets.

Twitter's operating company is Twitter, Inc. 1355 Market Street, Suite 900, San Francisco, CA 94103, USA.

Whenever one of the individual pages of this website operated by the controller is called up and on which a Twitter component (Twitter button) has been integrated, the Internet browser on the information technology system of the data subject is automatically prompted by the respective Twitter component to download a representation of the corresponding Twitter component from Twitter. Further information on Twitter buttons can be found at https://about.twitter.com/de/resources/buttons. As part of this technical procedure, Twitter is informed of the specific subpage of our website visited by the data subject. The purpose of integrating the Twitter component is to enable our users to disseminate the content of this website, to make this website known in the digital world and to increase the number of visitors.

If the person concerned is logged into Twitter at the same time, Twitter recognizes which specific subpage of our website the person concerned visits each time the person concerned calls up our website and for the duration of their stay on our website. This information is collected by the Twitter component and attributed by Twitter to the data subject's Twitter account. If the data subject activates one of the Twitter buttons integrated into our website, the data and information transmitted in this way is assigned to the data subject's personal Twitter user account and stored and processed by Twitter.

Twitter always receives information via the Twitter component that the data subject has visited our website if the data subject is simultaneously logged in to Twitter at the time of calling up our website; this takes place irrespective of whether or not the data subject clicks on the Twitter component. If the data subject does not want this information to be transmitted to Twitter, he or she can prevent transmission by logging out of his or her Twitter account before accessing our website.

Twitter's applicable data protection provisions are available at https://twitter.com/privacy?lang=de.

16. Data protection provisions relating to the use and application of Xing

The controller has integrated Xing components into this website. Xing is an Internet-based social network that enables users to connect with existing business contacts and establish new business contacts. Individual users can create a personal profile on Xing. Companies can, for example, create company profiles or post job vacancies on Xing.

Xing's operating company is XING AG, Dammtorstraße 30, 20354 Hamburg, Germany.

Whenever one of the individual pages of this website operated by the controller is called up and a Xing component (Xing plug-in) has been integrated, the Internet browser of the data subject's computer system is automatically prompted by the respective Xing component to download a representation of the corresponding Xing component from Xing. Further information on Xing plug-ins can be found at https://dev.xing.com/plugins. As part of this technical procedure, Xing receives information about the specific subpage of our website visited by the data subject.

If the data subject is logged into Xing at the same time, Xing recognizes which specific subpage of our website the data subject visits each time the data subject calls up our website and for the duration of the data subject's stay on our website. This information is collected by the Xing component and assigned by Xing to the data subject's Xing account. If the data subject activates one of the Xing buttons integrated into our website, for example the "Share" button, Xing assigns this information to the data subject's personal Xing user account and stores this personal data.

Xing always receives information via the Xing component that the data subject has visited our website if the data subject is simultaneously logged in to Xing at the time of calling up our website; this takes place irrespective of whether the data subject clicks on the Xing component or not. If the data subject does not wish this information to be transmitted to Xing, he or she can prevent transmission by logging out of his or her Xing account before accessing our website.

The data protection provisions published by Xing, which can be consulted at https://www.xing.com/privacy, provide information on the collection, processing and use of personal data by Xing. In addition, Xing has published data protection information for the XING Share button at https://www.xing.com/app/share?op=data_protection.

17. Privacy policy regarding the use and application of YouTube

The controller has integrated elements of YouTube into this website. YouTube is an Internet video portal that enables video publishers to publish video clips free of charge and other users to view, rate and comment on them, also free of charge. YouTube allows all types of video to be published, which is why the Internet portal provides access not only to full-length films and TV shows, but also to music videos, trailers and user-generated videos.

YouTube's operating company is YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA. YouTube, LLC is a subsidiary of Google Inc. 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

Each time one of the individual pages of this website, which is operated by the controller and on which a YouTube component (YouTube video) has been integrated, is called up, the Internet browser on the information technology system of the data subject is automatically prompted by the respective YouTube component to download a representation of the corresponding YouTube component from YouTube. Further information on YouTube can be found at https://www.youtube.com/yt/about/de/. As part of this technical procedure, YouTube and Google are informed of the sub-page of our website visited by the data subject.

If the data subject is connected to YouTube at the same time, YouTube recognizes the specific subpage of our website that the data subject visits by calling up a subpage that contains a YouTube video. This information is collected by YouTube and Google and attributed to the data subject's YouTube account.

YouTube and Google always receive information via the YouTube component that the data subject has visited our website if the data subject is simultaneously logged in to YouTube at the time of calling up our website; this takes place irrespective of whether or not the data subject clicks on a YouTube video. If the data subject does not wish this information to be transmitted to YouTube and Google, he or she can prevent transmission by logging out of his or her YouTube account before accessing our website.

The privacy policy published by YouTube, accessible at https://www.google.de/intl/de/policies/privacy/, provides information on the collection, processing and use of personal data by YouTube and Google.

18. Legal basis for processing

Art. 6 I lit. a DS-GVO serves our company as the legal basis for processing operations in which we obtain consent for a specific processing purpose. If the processing of personal data is necessary for the performance of a contract to which the data subject is a party, as is the case, for example, for processing operations necessary for the delivery of goods or the provision of another service or consideration, the processing is based on Art. 6 I lit. b DS-GVO. The same applies to processing necessary for the implementation of pre-contractual measures, for example in the case of requests for information about our products or services. If our company is subject to a legal obligation by virtue of which the processing of personal data becomes necessary, for example to fulfill tax obligations, the processing is based on Art. 6 I lit. c DS-GVO. In rare cases, the processing of personal data may be necessary to protect the vital interests of the data subject or another natural person. This would be the case, for example, if a visitor were injured on our premises and, as a result, his or her name, age, health insurance details or other vital information had to be passed on to a doctor, hospital or other third party. The processing would then be based on art. 6 I lit. d DS-GVO. Finally, processing operations could be based on art. 6 I lit. f DS-GVO. Processing operations that are not covered by one of the aforementioned legal bases are founded on that legal basis if the processing is necessary to protect a legitimate interest of our company or of a third party, provided that the interests, fundamental rights and freedoms of the data subject are not overridden. Such processing is permitted, not least because it has been specifically mentioned by the European legislator. In this respect, it has ruled that a legitimate interest may be presumed if the data subject is a customer of the controller (Recital 47, sentence 2 DS-GVO).

19 Legitimate interests in processing carried out by the controller or a third party

If the processing of personal data is based on Article 6 I lit. f DS-GVO, our legitimate interest is the conduct of our business for the well-being of all our employees and shareholders.

20 Duration of storage of personal data

The criterion for the duration of storage of personal data is the corresponding legal retention period. Once this period has expired, the corresponding data is systematically deleted, provided that it is no longer required for the performance of the contract or the initiation of the contract.

21. Legal or contractual provisions relating to the provision of personal data; necessity for the conclusion of the contract; obligation of the data subject to provide personal data; possible consequences of failure to provide data

We inform you that the provision of personal data is sometimes required by law (e.g. tax regulations) or may also result from contractual regulations (e.g. information about the contractual partner). Sometimes, in order to conclude a contract, it may be necessary for a data subject to provide us with personal data which we must then process. For example, the data subject is obliged to provide us with personal data if our company enters into a contract with him or her. If personal data is not provided, the contract with the data subject cannot be concluded. Before providing personal data, the person concerned must contact our Data Protection Officer. Our Data Protection Officer will inform the person concerned on a case-by-case basis whether the provision of personal data is required by law or contract or is necessary for the conclusion of the contract, whether there is an obligation to provide personal data and what the consequences of not providing personal data would be.

22. Existence of automated decision-making

As a responsible company, we do not use automated decision-making or profiling.